The Challenge: DECOR Magazine, once a thriving art-and-framing industry staple, had been out of print for years. In 2013, Redwood Media Group wanted to resurrect the magazine and give it an all-new look and feel, along with a strong digital presence.
The Challenge: Artexpo New York is a leading NYC art show, drawing thousands annually—but, ironically, their site wasn’t visually appealing. Moreover, the company had no social media accounts and they were having a hard time bringing new customers, and exhibitors, through the door.
The Challenge: PhysEmp, a leading US physician job board, needed a makeover, STAT. Their site was successful, but they wanted a more welcoming voice and visuals. Their social media accounts were automated and their blog posts were recycled content. They wanted a more personal, authentic approach.
The Challenge: SPECTRUM Miami was the new kid on the block: a fledgling art show trying to soar alongside giants like Art Basel at the iconic Art Week Miami. In its first year, the show had no voice, no marketing materials, and no exhibitors. They needed to get airborne, fast.